Executive Development Programme in Competitive Product Market Portfolio Analysis

-- viewing now

The Executive Development Programme in Competitive Product Market Portfolio Analysis is a certificate course designed to provide learners with essential skills for strategic decision-making in today's rapidly changing business environment. This course focuses on developing a deep understanding of market trends, competitive dynamics, and product portfolio management strategies that can help organizations gain a competitive edge.

5.0
Based on 7,489 reviews

6,371+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

About this course

In an era where innovation and technological advancements are driving market disruptions, this course is increasingly important for professionals looking to advance their careers. The course equips learners with the tools and techniques required to analyze market data, identify customer needs, and develop effective product strategies that align with business goals. By completing this course, learners will be able to demonstrate their expertise in product market portfolio analysis and strategic decision-making. This will not only enhance their career prospects but also add significant value to their organizations. With a focus on practical application, this course is highly relevant to professionals in marketing, product management, business development, and strategy roles.

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details

Unit 1: Introduction to Competitive Product Market Portfolio Analysis

Unit 2: Understanding the Market Landscape & Industry Analysis

Unit 3: Product Strategy & Positioning

Unit 4: Competitive Analysis: Identifying & Evaluating Competitors

Unit 5: Market Segmentation & Targeting Strategies

Unit 6: Analyzing Market Trends & Forecasting

Unit 7: Product Lifecycle Management

Unit 8: Portfolio Analysis Tools (BCG Matrix, GE Matrix, etc.)

Unit 9: Market Research Methods & Techniques

Unit 10: Strategies for Product Innovation & Differentiation

Career Path

In this Executive Development Programme, we focus on Competitive Product Market Portfolio Analysis, which includes developing a deep understanding of job market trends, salary ranges, and skill demand for the following roles in the UK: - **Product Manager**: 30% of the total focus in our programme - **Business Analyst**: 25% of the total focus in our programme - **Market Research Analyst**: 20% of the total focus in our programme - **Data Scientist**: 15% of the total focus in our programme - **Competitive Intelligence Analyst**: 10% of the total focus in our programme The interactive 3D pie chart above represents the distribution of our focus across these roles. The chart has been designed with a transparent background and no added background color, making it visually appealing and easy to integrate into any page layout. It is also responsive, adapting to various screen sizes for optimal viewing.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

How long does it take to complete the course?

What support will I receive during the course?

Is the certificate recognized internationally?

What career opportunities will this course open up?

When can I start the course?

What is the course format and learning approach?

Course fee

MOST POPULAR
Fast Track: GBP £140
Complete in 1 month
Accelerated Learning Path
  • 3-4 hours per week
  • Early certificate delivery
  • Open enrollment - start anytime
Start Now
Standard Mode: GBP £90
Complete in 2 months
Flexible Learning Pace
  • 2-3 hours per week
  • Regular certificate delivery
  • Open enrollment - start anytime
Start Now
What's included in both plans:
  • Full course access
  • Digital certificate
  • Course materials
All-Inclusive Pricing • No hidden fees or additional costs

Get course information

We'll send you detailed course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

Sample Certificate Background
EXECUTIVE DEVELOPMENT PROGRAMME IN COMPETITIVE PRODUCT MARKET PORTFOLIO ANALYSIS
is awarded to
Learner Name
who has completed a programme at
London College of Foreign Trade (LCFT)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
SSB Logo

4.8
New Enrollment